RIDDELL TRU-FIT™ SYSTEM

Riddell's Innovative Flexible Shell Concept for Enhanced Impact Protection

Introduced in 2014, Riddell's flexible shell concept is designed to provide superior head protection. This advanced system surrounds the head with strategically engineered flex panels that work in harmony with internal liners and the face protection system. The result is an improved impact response, ensuring enhanced safety and performance for athletes. Experience the next level of helmet technology with Riddell's innovative design, combining flexibility and protection for optimal performance on the field.

SURROUND FLEX SYSTEM

Axiom’s Tru-Fit™ system uses Riddell’s Verifyt™ scanning app to capture a 3D image of an athlete’s head, cross reference that image with football’s largest head shape database, and then customize a factory-installed performance liner system of pads with thicknesses, shapes and contours to create a personalized fit for the athlete. No fitting foams. No air adjustments.

The TRU-VIEW™ Frontal Protection System revolutionizes traditional face masks by eliminating the top bar. This design enhances flexibility, integrates more energy-managing materials, and improves impact response. The panoramic elliptical face mask, constructed with cast cage technology available in stainless steel or titanium, offers a robust structure and an expansive field of view. Additionally, a factory-installed, optically correct visor ensures athletes have a clear and protected view.

Riddell Axiom™: Advanced Protection and Performance Technologies

Riddell, the world leader in helmet manufacturing, proudly introduces the Riddell Axiom™—the pinnacle of modern football helmet technology. This innovation stems from Riddell's dedication to enhancing athlete protection and performance, leveraging millions of data points from their smart helmet technology. Input from players, coaches, and equipment managers has culminated in a helmet that not only improves impact response but also reduces Head Impact Exposure (HIE). The Axiom features a new fitting system, a redesigned helmet shell with an advanced energy management system, and reimagined frontal protection, all integrated with smart helmet technology.

Dan Arment, President and CEO of Riddell, states, "The Riddell Axiom introduces groundbreaking technologies that will redefine football helmet expectations, making this an exciting milestone for our company and athletes at all levels. Our Innovation Roadmap outlines our commitment to advancing football helmet technology, and reaching this milestone will benefit the football community for years to come."

3D Imaging for a Personalized Fit with Riddell's Tru-Fit™ System

Riddell's Tru-Fit™ System employs the Verifyt™ scanning app to capture a detailed 3D image of an athlete's head. This proprietary fitting algorithm analyzes the images to create a customized combination of energy-managing interior liner pads with unique thicknesses, shapes, and contours. These pads work together to ensure a personalized fit and superior protection. Each individualized build configuration is calculated, stored, and managed within Riddell's internal database.

Innovative Design Enhances Energy Management and Field of View

The Axiom helmet features the Tru-View™ Frontal Protection System, which removes the traditional face mask's top bar to provide additional flexibility, incorporate more energy-managing materials, and improve impact response. The surround flex system combines flex panels in the helmet shell with internal liners and the face protection system to further enhance impact response. The panoramic elliptical face mask, available in stainless steel and titanium, offers a unique shape that strengthens the mask and provides a sweeping field of view.

Axiom is the first football helmet to come standard with a factory-installed, optically correct visor, ensuring a clear view and complete eye protection for athletes.

Thad Ide, SVP of Research and Product Development at Riddell, explains, "Over the past three years, we have integrated insights from head imaging, impact data, laboratory and field testing, and Riddell's extensive design and development expertise. The Axiom helmet, resulting from new design methods, materials, and technologies, sets a new standard in athlete helmet experience. The Axiom is the new benchmark for football helmets."